News & Trends – April 9, 2013


April 2013

Teens, Prom and Underage Drinking:

The Risk is Real


      Ah, springtime. Love is in the air (and high school hallways) as teens gear up for prom. April is also Alcohol Awareness Month — and time to address prom’s delights and dangers. The Risk is Real.

    When more than 5,000 students from all 50 states submitted thoughts and essays to about whether prom is a positive or negative tradition, top themes emerged. The positive?  Prom is a magical milestone, a rite-of-passage. The negative? Prom’s growing expense and excessive drinking, drug use, car accidents, date rape and peer pressure.

    New research provides positive news. Survey findings reported by the Century Council reveal both parents and students cite parents as the leading influence on kid’s decisions to not drink alcohol.

   A national report survey on teen driving from the Children’s Hospital of Philadelphia measures a 47 percent decline in teen driver-related fatalities over the past six years. Still, car crashes remain the leading cause of death for U.S. teens.

   Underage drinking remains a challenge for teens, educators and parents. Research shows that people who start drinking before age 15 are four times more likely to meet the criteria for alcohol dependence at some point in their life.

    This week, Connect with Kids and The Throggs Neck Community Action Partnership (TNCAP) launched The Risk Is Real campaign to help reduce underage drinking in Throggs Neck, New York. While the campaign is dedicated to increasing awareness and communication among parents and teens in that community, families everywhere can benefit from the facts, tips and real-life videos. Visit the Risk is Real today and learn how you can help promote the health and safety of kids in your community!



More Resources on Underage Drinking 

WebSource Clients:

Use the search feature to find these  video and print resources
about underage drinking


Alcohol and the Teen Brain

For High School Students and their Parents

In the Age of Alcohol

For High School Students and their Parents



In Espanol for Spanish-Speaking Families


Learn about 

Connect with Kids 

Custom Initiatives

Reach parents, teachers and teens in your community! To learn more about Connect with Kids custom initiatives call or email us today.


888-598-KIDS (5437), ext. 145



About Connect with Kids 

Research shows  Connect with Kids reality-based video storytelling, production techniques and peer-to-peer learning spark emotional connections that inspire

positive behavioral 

and cultural change. 


Connect with Kids and Common Core Standards


Schedule Professional Development


  Join us on Facebook     Follow us on Twitter     Send us an Email


Connect with Kids



This message was sent to from:

CWK Network, Inc. | 6489 Peachtree Dunwoody Road NE | Atlanta, GA 30028

Email Marketing by
iContact - Try It Free!

Manage Your Subscription


Forward To a Friend
Posted in: